F&I Solutions

Ascent Dealer Services is an F&I agency in Alton, Illinois, that helps franchise and independent dealerships run a more profitable finance and insurance (F&I) department. It combines F&I protection products, hands-on coaching for F&I managers, and dealer consulting, including dealer-owned reinsurance structures (DOWC and NCFC), to raise per vehicle retailed (PVR) and product penetration and reduce chargebacks.

Ascent Dealer Services delivers proven F&I solutions that increase per vehicle retail (PVR), boost product penetration, and build consistent, high-performing teams.

We Set the Standard for Excellence in F&I

Dealers can buy F&I products anywhere. What they can’t buy is performance. Ascent Dealer Services delivers full-service F&I solutions that overhaul your process, sharpen your people, and elevate results across every rooftop. Our team of retail experts designs and executes strategies that boost per vehicle retail (PVR), increase product penetration, and strengthen customer satisfaction, all while reducing chargebacks and keeping profit where it belongs: with your dealership.

  • Led by Retail Experts, Not Insurance Executives

    Our team of former dealers and NADA-trained professionals knows the rhythm of a showroom, the pressure of month-end, and the difference real F&I leadership can make. Every solution we build comes from first-hand experience, not theory, so your team gets proven systems that perform.

  • Partnership That Drives Real Results

    Ascent Dealer Services works side by side with your leadership team to strengthen structure, accountability, and growth across every department. We track results, coach your people, and stay engaged until world-class performance becomes your new normal.

  • Proven, Measurable Success

    Dealers who work with Ascent Dealer Services don’t just improve. They grow. From higher PVR and better product mix to smoother processes and navigating common objections, our clients see consistent, trackable gains that redefine what success looks like in F&I.

A Personalized, Partnership-Driven Process

Every partnership with Ascent Dealer Services begins with a deep dive into your dealership’s F&I operation: the numbers, the people, the process, and the opportunities hiding in plain sight. From there, we design a plan that fits your goals and your culture, not a template. Our team works in-store and online, coaching your managers, leading workshops, and embedding the tools that make success repeatable.

We assess. We train. We track. We elevate. And we don’t stop until your results do the talking.

In Our Experience, Most F&I Departments Are Leaving $300-$500 Per Vehicle on the Table. Let’s Fix That.

Ascent builds the structure, trains your people, and tracks the results until your F&I office becomes your most profitable department. Not eventually. Now.

F&I Expertise That Scales Across Every Retail Sector

Ascent Dealer Services brings proven F&I strategy and execution to every corner of retail automotive. Whether you lead a high-volume auto group or specialize in RV, marine, truck, or powersports, our process adapts to your business. We combine vector-specific insight with hands-on training and data-backed results to help every dealer grow profit, compliance, and customer satisfaction.

Our core specializations:

Discover What Our Clients Are Saying

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Jesse Dugger profile picture
Jesse Dugger
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Love working with Eric Eash. He’s always pushing me to become a better salesman and learn more about my product.
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Reece Romer profile picture
Reece Romer
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Eric is one of the best coaches I’ve had. Wouldn’t change him for any other coach! He cares for everyone on the team!
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David Western profile picture
David Western
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Eric is fantastic! I've learned so much from him since he started working with our dealership.
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Ronnie Mclaughlin profile picture
Ronnie Mclaughlin
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Eric Eash has done a fantastic job. I've been in the business 26 years and still learning something new every time we sit down together. Highly recommend him for coaching and training. You're never to old in the car business to learn something new and he will teach you new ways to get the job done.
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Terry Millman profile picture
Terry Millman
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I have been in the industry 20+ years and I have worked with a lot of companies who make promises that they will be there when we need them , claim they will coach us on the things we need help on. I will be honest when Eric and Cindy showed up I had a lot of reservations figuring they are going to be just like every other rep coming in saying yes email me I'll take care of it and then I am stuck fixing it myself. Eric and Cindy are the dream team. They exceed every promise they made 10 fold. I have texted Eric well after working hours and he always replies. Cindy shoots me emails and text on her day off to make sure I am satisfied with the results our third parties are providing and if I am not happy she jumps in and sets them straight. If you are going to sign up with a coaching and training company Ascent Dealer Services is the way to go!!!
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Derek Cohen profile picture
Derek Cohen
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Eric is a beast! He and the team have been a huge help to boost our performance and dealer success!
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Kam Alshahethi profile picture
Kam Alshahethi
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Ascent Dealer Services has been a great partner to work with. Matt G was especially professional, knowledgeable, and easy to work with throughout the process. The team is truly invested in helping dealerships improve performance and customer satisfaction. Excellent support and communication, highly recommend!
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Josh Oreck profile picture
Josh Oreck
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Amy hitch is an absolute rockstar. We are very very fortunate to have her and thank you for covering while I was at the training course.
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Floyd Morris profile picture
Floyd Morris
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Billy Gorth with accent dealer service does a great job coaching me.if you need any help with training,coaching,call billy
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Jay Mathis profile picture
Jay Mathis
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Billy was awesome and a wealth of knowledge! He knows the process backwards and forwards and teaches how to use it to do what is best for the customer. I have been nothing but impressed so far and look forward to learning more ! Thanks Billy

FAQs About Our F&I Solutions

Ascent Dealer Services offers a complete lineup of automotive F&I products, including vehicle service contracts, no chargeback GAP insurance, appearance protection, tire and wheel coverage, and more. Beyond that, every program is backed by hands-on coaching from retail professionals and NADA-trained experts who know how to help your team sell with confidence and integrity.

You’ll see measurable increases in PVR, stronger product penetration, higher CSI, and a reduction in chargebacks. Beyond the numbers, your team gains the confidence, structure, and accountability that drive consistent growth.

Our team evaluates your current F&I process, rebuilds your structure where needed, and delivers ongoing coaching to strengthen presentation, leadership, and performance. You’ll receive tailored strategy sessions, product alignment support, and reinsurance consulting designed to grow profit across the board.

Absolutely. We evaluate what’s working, eliminate what isn’t, and optimize your existing program for maximum performance. If your reinsurance or DOWC structure needs refinement, we’ll show you how to earn more without disruption.

We use performance reporting dashboards to monitor progress, identify trends, and adjust strategy in real time. That means your team gets smarter, faster, and more efficient every month.

Protect Profit, Build Trust, and Strengthen Results

Your dealership deserves more than just another vendor. You deserve a partner. Ascent Dealer Services helps you stabilize profit, develop leaders, and elevate every aspect of your F&I department.

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