About Us
Ascent Dealer Services turns ambition into performance. We combine real dealership experience with elite coaching to help our partners grow faster and lead stronger.
Authentic: We say what we mean and deliver what we promise.
Raising the Bar for Every F&I Department
Ascent Dealer Services redefines what it means to be an F&I partner. We build systems that drive profit, strengthen leadership, and transform dealership performance from the ground up. Everything we do is focused on one goal: setting the standard for excellence in F&I.
Who We Are
Our team is built from former dealers, retail professionals, and NADA graduates who’ve operated at the highest levels of the industry. We’re led by CEO Adam Marburger, a retail veteran who spent nearly two decades in dealerships and completed over 20,000 F&I transactions. He took that experience and turned it into a nationwide mission to help dealers reach their full potential.
We help dealerships drive profitability through professional coaching and deliver the industry’s best F&I products with unmatched support. But what truly sets us apart is our mentorship, which empowers dealers to lead with confidence, build stronger teams, and perform at the highest level.
Our Values in Action
Our values define every decision, partnership, and training session:
Performance Backed by Experience
Ascent Dealer Services is built by retail professionals who know what works. We combine real dealership experience with proven products, coaching, and reinsurance programs that deliver measurable results. As one of the largest and most recognized F&I agencies in the country, we’re trusted by OEMs, dealer groups, and independents for our relevance, strong digital presence, and elite carrier partnerships that redefine what it means to be a dealer-first partner.
20,000+
F&I Transactions
300+
Dealerships Served
A Team Built To Perform
Adam Marburger
CEO
James Mercer
Executive Vice President
Rob Johnson
Vice President of Sales
Paul Brown
Vice President of Training and Development
What Dealers Are Saying
Protect Profit, Build Trust, and Strengthen Results
Start your next phase of F&I growth with a partner who helps you win. Schedule a call with Ascent Dealer Services to stabilize profit, develop leaders, and elevate every part of your F&I department.
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